The Million Dollar Beer Recipe: Tap Takeover

The Million Dollar Beer Recipe: Upland Brewery Tap Takeover –

Tuesday, July 12th- Tap Takeover & Trivia

Rockstone Pizzeria & Pub in Fishers, Indiana welcomes our friends from Upland brewery and the 4 amazing beers they’ll be sharing with our guests on Tuesday, July 12th starting at 6pm. Upland’s Coastbuster, Campside, Champagne velvet, and Marion the Agrarian will be on tap for our weekly Tuesday night trivia and tap takeover. Continue reading about the $$$ million dollar beer recipe that inspired this Upland favorite.

The Million Dollar Beer Recipe

Champagne Velvet (PILSNER) is the perfect everyday beer for craft drinkers and the perfect step-up for domestic drinkers.  In 1902, the son of German immigrants from Tettnang worked out a recipe for a new pilsener beer on a sheet of note paper that survives today. That beer was named Champagne Velvet, and over the next 50 years it grew to become the flagship of all Indiana beers—a go-to for many of our grandparents and great-grandparents. It was well made by proud Indiana brewers, and marketed with colorful sayings like “The Beer with the Million Dollar Flavor.” (Which wasn’t empty puffery; the beer’s recipe was actually insured with a $1 million policy.)

Coastbuster (IMPERIAL IPA) was first brewed as a Side Trail Series brew and with an overwhelming response, we have decided to adopt Coastbuster Imperial IPA into our year round Upland Brew Lineup! Inspired by the gloriously effervescent qualities of hop varieties common to West Coast style Imperial IPAs, Coastbuster is our vehicle for displaying the best of what these hops have to offer: their tropical, fruity, and floral aromas and flavors. 8.5% ABV

Campside (SESSION IPA) is built on the foundation of delicate light malts, this allows us to showcase some of the most interesting and effervescent American hops in a way we have never before done.  We saved over 75% of the hops used in this recipe to add after the batch was boiled, allowing the distinct fragrance of grapefruit, apricot and pine to be preserved as much as possible in the finished beer. With a crisp, but subtle bitterness, a refreshingly light malt character, and a 4.5 ABV, this is the perfect warm weather beverage for those who think flavor is just as important as refreshment.

Marion the Agrarian (DRY-HOPPED FARMHOUSE ALE) Easy to fall in love with, but with feistiness to spare, Marion the Agrarian isn’t quite your typical farmer, and the beer we named after her isn’t quite your typical Farmhouse Ale, either. Dry-Hopped with Mosaic and Mandarina Bavaria hops, and sweetened with locally sourced honey, this brew is approachable and refreshing, but with a kick that can sneak up on you–much like Marion herself. ABV: 7.5%

Upland Tap Takeover

Rockstone Upland Brewery Tap takeover

Where did the name Upland Come From?

Stopped moving south some 20,000 years ago during the last Ice Age. Stopped after it had already flattened most of the Midwest, but before it reached Monroe County. Stopped just in time to preserve the rolling hills of the southern part of the state. The uplands.

The glacier shaped the land, and the land shaped the people.

The rugged terrain of the uplands attracted a unique breed of settlers. They were pioneering, independent, connected to the land and committed to their local communities. They worked hard and took pride in their craft—because that was the only way they knew.

None of these traits went away when the university came. But a few new ones were added to the fold: Progressive. Tolerant. Intellectual. Put it all together and you’ve got a heady mix of cultures and contradictions. A place where everyone can feel at home. A place that is equally respectful of tradition and open to change.

This is where we’re from. It’s what inspired us to open our doors (and our taps) in 1998—and its what continues to guide us moving forward.

And, fittingly you might say, it all goes back to a glacier that knew when to say when.


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